Thursday, August 20, 2009

eFusjon's Attrition Rate

Rumors are running rampant about the attrition rate in eFusjon since the launch of the Facebook application and change to the compensation plan. Per Rob Towles, eFusjon's attrition rate from their launch in September 2008 thru August 1st 2009 was 3%. Typically, the rate is much higher in the industry (upwards of 90%).

Now, again per Rob Towles, since August 1st the total attrition rate has jumped to about 8% -- far less than the rumors would suggest. Towles relayed that approximately 1400 spots have been vacated in the month of August, but he estimates that approximately only 250 actual people left. In other words, as Towles conveyed, one of the outcomes of the change in the compensation plan is that many people are giving up some additional spots in the matrix they were holding. He said he did not mind that people may hold two or three that they actually worked to build, but frowned upon people holding upwards of eight spots just looking for overlap. So, Towles in fact, was quite happy about this result.

Now, will this jump more in September as more officially become deactivated? I would assume, but can't guesstimate by how much. Rob Towles reiterated that eFusjon continues to set records and bring in tons of distributors because 45,000 of its distributors actually received a raise with the change in compensation plan.

1 comment:

Bret A. Matheny said...

This is Mr. Efusjon (Bret A. Matheny)

Good Stuff !!

When I get some time to get my Mr. E's - One Stop Shop back up and running, I would love to share your link. Keep up the great work.

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