Monday, September 21, 2009

New eFusjon Bonus Program, Landing Pages, and International Expansion All In The Works

Here's the Round-Up for the eFusjon Corporate Conference Call for September 21st, 2009:

  • Kathy Humpherys (VP of Field Relations and Development) hosted the call, which was partly a recruitment call and partly an update on corporate.
  • The new eFusjon landing pages should be released soon. From what I gather, the landing pages will be easily customizable and viral web pages that you can send prospects too. On the call, Kathy also mentioned that there will be the capability to manage warm and cold leads. From Kathy's description, it sounded as though this will all be run through nxtgen.tv, which is where eFusjonMeeting.com is currently hosted.
  • eFusjon corporate executives have meetings all week about international expansion. Remember, Canada is first and Rob Towles said eFusjon would expand into Canada by the end of the year.
  • A new eFusjon bonus program is in the works. From the way the program was described by Kathy Humpherys, it sounds like corporate is finally on the right track with their bonus program. And what I mean (and have been saying for months) is that giving away cars and laptops is great, but the distributors who will win those are usually in the top echelon and industry veterans. If eFusjon really wants to excite the field and help ordinary distributors grow their businesses, it needs a bonus program for new distributors. If new distributors join the company and exhibit success their first month (read "earn money"), then they will be more successful and it will trickle up to distributors above. From what Kathy said on the call, it sounds like corporate is finally putting such a plan in place. We'll have to wait for the details though.
  • No mention of Derek Broes on the call.
UPDATE: This evening, Dawn Snarr (Director of Marketing and Technology) sent the following update on some of the topics discussed on the call:

Bulk Order Program

A bulk order program is something that we have been looking into, since many of you in the field have shown great interest in having an opportunity like this made available. We have had various discussions and phone calls, brainstorming with some of the leaders in the field in order to get some input and suggestions. To date, not one single bulk order has been placed. If we ever do roll out a bulk order bonus program, you will be the first to know and it will benefit the entire field!

International Expansion

We are excited to update you on our expansion efforts. Today our international team flew in to our headquarters here in Bend, Oregon. They have been working with Vice President of Business Operations Aaron Callahan as well as Vice President of Product Development Keith Dillon to further our advances into foreign countries, the first of which will be Canada.

“Back to Basics” BONUS Program

We are going to be launching an ADDITIONAL bonus program at the beginning of October which will be available until the end of December 2009. This program will be exciting for everyone, whether you are a new Associate or a seasoned Executive! The goal of this bonus program is to provide a way for you to subsidize the early costs of building your business while you take time to build your residual income. It will also be structured in a way to encourage leaders to pay it forward to their downline, as they both will benefit with bonuses in the program. Details will be coming!

Mobile Application

We will be launching our new mobile application soon. We are standing by so that we can make sure we include the bonus program information. We can’t wait to make this available to everyone who will be receiving their iPod Touches in the next couple of weeks!

eFusjon Landing Pages

We hope to launch our efusjon landing pages this week! This is going to be a great tool for lead generating, opportunity sharing, and brand recognition. Due to the hosting fees associated with the viral landing pages, and the incorporation of a dedicated efusjon landing pages customer service center and pre-designed graphic layouts and content, the cost will be $9.95 per month. We are also working on adding a BONUS landing page for every distributor who is on active autoship!

Sizzle Video

Last, but certainly not least, we are announcing the release of our new efusjon sizzle video! A lot of you have been asking for this for quite some time now…and we are excited to bring it to you. The video includes some amazing graphics and animation, testimonials from leaders in the field, and an awesome overview of the efusjon opportunity. Check it out! It is also available on our YouTube channel and will be posted on the efusjon website tomorrow. The first part may look a bit familiar to you, but keep watching. :-)

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